pointing out the obvious

In a previous post discussing carbon neutral, Peter raised a valid question about the replacement of old technology with new technology, knowing that new technology will have a lesser net effect on the environment (and your wallet).

To describe this through an example:  A new, environmentally efficient, low water consuming laundry machine requires a huge amount of raw materials to build and ship to your home prior to saving you water and energy.  However, using the old washer uses twice as much water, and twice as much power.  So, the question is, when does it make sense to replace an older appliance with a newer one.

In other words, when does….

cost of running the technology + cost of removing old technology
EQUAL
cost of running new technology + cost of producing new technology
????

Where cost is the environmental cost.

Of course, this is next to impossible to determine.  Why?  Probably because the economy wants you to continue purchasing - it keeps them in business.  The same way 3 years from now, a new and improved laundry machine will be introduced, which everyone MUST have.  Thus the cycle continues.

Of course, I’m quite guilty of this myself, but I’m trying hard to consider this when making unnecessary purchases - like cameras.

Listening to TWIP on my ttc commute into work today, I had photography on my mind.  Apart from still thinking about selling my Canon XTi (400D) and purchasing a Canon T1i (500D) to play with video, which is something that fascinates me, I saw a great picture appear right infront of me.

Of course I didn’t take the shot, but if I had, it would have been important to give a copy of the picture to the subject.  Which made me think about polaroid cameras, and how they were great for that kind of thing.  But they’re gone, and digital has become mainstream and we no longer have anything like that.

I suppose (if I had taken the shot), I could have written down my website address, so they can find it later, but that seems impersonal.  Without being able to print out the shot right then and there, it’s hard to get that instant gratification.  Or is it?

Almost everyone has a ‘gadget’.  Most of those gadgets can display photos, or receive photos via sms (mms?).  Maybe the polaroid of the future is a DSLR shooting pictures that you can MMS to someone’s handheld device.

Instant gratification, no?

(i’m still chewing on peter’s comment from the last post… )

This time, I didn’t see a great usability decision made in a coffee shop. Instead, it was at the Queen St subway station.

If I am like most people, when you exit a subway train and climb the stairs to the main level of the station, you have no idea what direction you are facing. Without a sense of direction, you are faced with choosing from at least 2 different exits - each exit then branching into at least 2 (often 3) different staircases leading to street level. The signage in the station that describes these exits is usually hard to find or read, and requires a few seconds to process. A few more seconds than you have. If you ride the subway during rush hour, stopping to process the sign is like stopping to tie your shoes during the running of the bulls. So you blindly pick an exit, and hope for the best. After 5 trips to work, I figure it out, but non-regulars don’t have that kind of time.
So, what did I see this morning? Directly in front of where the turnstiles let thousands of people out of the station, in the centre of the station, on the floor - where most people are looking - is a large white arrow, in a black circle, with an N at the top. It looks just like one of those things on a map, that point north, so you know which way to hold it. Gosh Beav’, maybe it is one of those things.

Instantly, I knew exactly which direction I was facing, thus which exit to take, then which branching exit to follow. Brilliant. It probably cost all of $20, and might actually help someone.

I hope to see more where that came from.

Simple changes can make a big difference. Example? Viewing a black screen on a computer uses less energy than a white screen, by a few watts. Given the number of hits google gets every day, if they changed their search page background from white to black, it would apparently save 750mWh per year - enough to power 1000 fridges for a year. Interesting.

It just goes to show you that even the most ridiculous changes can have a dramatic effect.

Check it out - www.blackle.com .

While driving up Hwy 10 through Shelburne last weekend, I was pleasantly surprised to find myself in the middle of a wind farm. If you have ever driven through or past a wind farm, you understand that it can be an awe inspiring experience. This setup was the Melancthon Wind Plant by Canadian Hydro, which boasted 45 turbines and was completed in March 2006. It’s nice to actually see a plant at work in Ontario.

I’ve had the opportunity to drive through the wind plants in California, they are an experience to say the least. If you ever get a chance, you have to see them in person to understand. There must have been thousands of turbines setup on the mountains, all turning in the wind - somewhat hypnotizing. It was akin to my Newfoundland experience - when the ferry pulled in to Port aux Basques NF from Sydney NS and you first saw the terrain, you felt as if you had landed on another planet. Unbelievable.

Before anyone comments on the fact that I’ve done a few roadtrips, remember that driving is more responsible than flying. I also have a fairly economical car with a 1.8L engine, that gets 600km per tank in the city without hypermiling. I posted some 700+km tanks during my roadtrip before even knowing what hypermiling was. If I did the same trips now, I’m sure I would post 800km tanks.

While poking around on linkedin’s “who looked at your profile” feature today, I stumbled upon a colleague who now works at PlanetEye.  Interesting name, so I tried the domain and it’s locked down.  I googled it and figure out the company is working towards capitalizing on digital cameras equipped with GPS - which no doubt will become standard hardware at some point.  I think there is great opportunity in this space, I posted something about the idea a little while ago on the old blog and would love to see someone take full advantage of it.

Aside from the obvious privacy concerns, imagine all digital photos geo-tagged.  Pretty neat.  But imagine it one step further, where digital images are not only geo-tagged, but tagged with directional information - i.e. inclination and right ascension (never thought I would use those terms again!).  So you know where the photo was taken AND the angle the camera was at the time it was shot.  Imagine a database of images coupled with this information and little luck…  You might be able to render 3D images of almost anything, bring mapping to a whole new level, maybe apply the maps to games, who knows…

I’m glad someone is taking advantage.  I can’t wait to see what they come up with.

My ZipCar application (single driver) was approved on May 16th at 4:02pm, having applied on May 8th at 1:15pm according to the confirmation emails sent. This is about 7 business days… or 6 business days, 4 hours and 47 minutes to be exact (who’s counting). I was a little worried that I was going to be rejected given the website suggested an approval generally takes 2-3 business days, but the approval came through.

A day or two after applying, I dropped by the ZipCar office at Spadina and Richmond during my lunch break, picked up my card and information package from a friendly, young woman. The office was nice, bright and open. After returning to my desk I proceeded to simulate a denial of service attack on the application status page until I was approved - every 5 minutes or so for a week.

The very next day, a co-worker in the office told me that he applied to AutoShare and was approved within 48hrs. Hmm.. I figure I got lucky with the ZipCar promotion and owe the system some money so I filled out a joint application (which included my partner), using the “Smart Living St. Lawrence” promotion at 11:45am this morning. To my surprise I received a confirmation email at 5:25pm, TODAY. This is about 5 hours and 40 minutes according to my watch. Wow. That was fast.

So, I check the website for office hours and I have time to pickup my welcome package, keys and related information on my way home. Perfect. I get there about 15 minutes later, am greeted at the door by a nice young lady who confirms that I am in fact a fast walker - she just sent me the email! Awesome, they do the processing right in this office and know exactly who I am. I take my time looking around the office because it’s an old one on Mercer St, just across the street from the old Andrew Mercer Reformatory for Women - which is now Rain (fire your web designer) and Schmooze. If I ever start a company, I’m getting an office like this - it’s nice and cozy. Anyways, she explains the welcome package, asks if I have a gold card (which I do) and asks me to fill out the $0 deductible form. I am out of there in 10 minutes.

The fact that AutoShare uses BullFrog Power does not go unnoticed. For those who are choosing car sharing for green reasons, it seems AutoShare is serious about it. AutoShare +1.

Points not mentioned so far: ZipCar +1 for the free application and credit on my account. AutoShare +1 for being so damn fast and organized.

Oh, and when I got home, the nice woman at AutoShare who processed my welcome package informed me that they overcharged my card by $27, but promptly reversed the transaction so I shouldn’t be alarmed if I see it on my statement. -2 for incorrectly charging my card, but +2 for identifying, correcting the situation and informing me immediately, so it’s even.

While we’re talking about incorrect charges, ZipCar forgot to credit my account with the full promotional amount. I emailed them and they corrected it right away. -2 for missing it, +1 for correcting it as soon as I pointed it out - sorry, only 1 point because I had to ask about it.

I had some trouble logging into the AutoShare website - it wasn’t clear for what my username or password was. Through some bumbling around, I figured out the username is my autoshare member number, and forced a reset of my password by attempting to login incorrectly. Either I missed something in the information package, or it was just missing. -1 for Autoshare.. the ZipCar site was far more usable.

So, if did the math right, it’s fairly even out of the gate: ZipCar 1, AutoShare 2.

Don’t worry, ZipCar will catch up in the ‘coolness’ factor with their fancy technology. I’ll keep you posted.

While contemplating a green car recently, it struck me that I am doing exactly what auto makers want me to do - purchase a new car. I want to support green cars, and show that there is interest in producing more sustainable vehicles, however, I also want to curb the consumerism, which is just as much a problem as non-sustainable products.

A comment left by Aleem Kanji got me thinking more about consumerism and how it affects my life. The comment was a little misleading, but it brought thoughts of consumerism front and centre in this discussion. Somehow, I’ve reached a point in my life where purchasing things gives me this small rush of happiness, and I’m not sure how I got here. Case in point - I purchased an Airport Express last week because I thought I needed it. After opening the box, setting it up and playing with it for a few hours, I haven’t touched it. I need to break the connection between purchasing things and gratification, it’s a vicious circle that isn’t helping my bank account or the values that I’m carving out.

With this in mind, I took a different angle to the green car research - car coops. The idea behind car sharing is simple - there is a pool of cars that the car sharing company has at your disposal any time of day or night. Of course the ’share’ part of this idea means this same set of cars is also available to anyone else subscribing to the service, but ultimately, it means there are less cars sitting in driveways, thus less cars produced, and a smaller overall ecological footprint for all of us.

I struggled with the idea for a little while, trying to determine the difference between an auto share and car rental company. The main differences of an auto share are hourly rates, included insurance, included gas, and local availability. The two auto shares that I’ve seen in Toronto are AutoShare and ZipCar. Both offer very similar cars, which are mostly low impact vehicles, a few hybrids and a few vans, both have decent pricing, and both have cars parked in areas close to my house. There is a great article comparing AutoShare with ZipCar written by Torontoist - if you’re serious about the service, you should give it a read.

I’m still in the ‘thinking’ stage of the game, but I’m thinking this might be a great overall solution. I can always try it out for a few months, see how it works, and comment from there.

Oddly enough, most cars that are considered green are diesel. Why? Because the ‘green’ factor of a car generally focuses on two factors, it’s CO2 emissions / km driven, and fuel efficiency.

Unfortunately, we are only comparing the green factor at the consumer end of the transaction. It would be prudent to compare all factors when determining which cars are the most eco-friendly. These unconsidered factors include:

• all emissions, not just CO2
• gas vs diesel refining costs
• battery disposal

Soot. This is the biggest non-CO2 emission as a result of burning diesel. Although diesel outputs less CO2 per km driven in general, it outputs MUCH more soot (up to 10x) because emissions standards are not yet as strict as that of gasoline burning engines. This should change by 2009 when diesel engines must meet the same output requirements as that of gasoline, but for now, the soot output can be brutal.

Refining costs. Did you know it takes 25% more oil to generate diesel than it does to generate gasoline? While diesel is generally thought of as more fuel efficient per litre by approximately 33%, this savings is simply pushed up the chain. 33% more mileage comes from 25% more oil, thus in reality diesel is approximately 8% more efficient when we consider it in terms of oil, not cost per litre. Weird huh?

Battery disposal. What happens to the batteries when their lifespan is over? It turns out that Toyota uses batteries that are recyclable, include a phone number and a $200 ‘bounty’ on each of their batteries to encourage returning them to recycling facilities. I’m not sure how other auto manufacturers handle the battery disposal, but Toyota seems to have a great solution here.

So, although this doesn’t cover everything and doesn’t provide all of the answers, it does bring a few other factors into play when deciding to go for a green car.

And yes, this is part of my ‘pre-green car purchase’ research. The prius is the #1 pick so far, as I drove one for a week in los angeles on business. Interesting car, but please.. turn the LCD off to prevent crashes! It’s very distracting!

I took the leap a few months back and discontinued my account with Toronto Hydro and signed up for Bullfrog Power. Bullfrog is a green electricity provider in the GTA, who sources their electricity from low-impact sources including wind and water.

While I have yet to receive my first bill, the difference in cost should be around $40/bill, which works out to be about a 33% increase. Not so bad considering the net effect - no nuclear, no fossil fuels, much less CO2, and a whole sheet of little bullfrog stickers for my water bottle. awesome.

Now here’s where I come clean - my involvement in most of these social/environmental initiatives are directly attributed to my spouse - think Bill and Belinda (minus all the money and ideas). There, I said it.

You can also thank my friend Juan at global-culture.org for encouraging this.