blogs with photos have higher retention
December 19th, 2006
While not everyone reads blogs through a tool like bloglines, I think a lot of us do. While reading the other day, I realized that I spent less time on the blog posts that were just text than I did with the posts that incorporated a picture.
Sites like blogto.com have great feeds, pictures and all. They are really hitting their demographic by ensuring they have a rich feed. I’ve noticed others have started incorporating pictures as well.
It probably just slows the reader down enough to actually get into the meat of the post.
I’ve seen other feeds take those images to the next level, by incorporating advertising within the images. Although annoying, it’s a great idea.. if you’re reading feeds through a rss/atom reader like bloglines, you miss the opportunity to pay for your site through advertisements, so why not include the ad in the feed?